|
MX Logic Boosts PartnerFocus Program Participation by 107 Percent with Managed Security Service Offerings
MX Logic Supports Channel Adoption of Managed Services with Ingram Micro Partnership and Launch of Marketing on Demand Program
(Englewood CO) - May 15, 2007 -- MX Logic, Inc., a leading managed security services provider of email and Web defense solutions, today announced that it has increased the number of partners participating in its PartnerFocus Program by 107 percent from January 2006. As demonstrated by this increase in partner adoption, MX Logic is enabling the channel to quickly take advantage of revenue opportunities in the managed security services market without expending internal resources.
As part of ongoing efforts to help resellers jump into the lucrative managed services market, MX Logic has formed a partnership with Ingram Micro Inc. By working with technology distributors like Ingram Micro, MX Logic is helping resellers mitigate costs associated with selling managed services while providing smart security solutions that prevent vulnerabilities and threats such as spam, worms and spyware from entering a managed network. Ingram Micro is distributing the MX Logic® Email Defense Service and MX LogicSM Web Defense Service as part of the distributor's Seismic Virtual Services Warehouse.
"Managed security services are a growing opportunity for resellers to build new, recurring revenue streams," said Ken Totura, vice president channel sales, MX Logic. "Not only are we helping resellers break into the managed services market, we are providing them with the tools and support needed to easily sell our email and Web defense services so they can deliver effective security solutions to their end user customers."
MX Logic is meeting the needs of the channel community to address the nuances of selling a managed service through its innovative channel program, which offers dedicated support and unique sales tools that enable partners to deliver managed security services.
"Our experience with MX Logic is unprecedented," said Jeb Carter, president, DefenderSoft, Inc. "Through the MX Logic PartnerFocus Program we were able to increase our annual revenue by 25 percent. MX Logic's understanding of the IT end user, and the company's focus on providing a user-friendly management console, makes a sale to our customer smart and simple."
In addition to its Sales on Demand program that provides a dedicated team of security channel sales experts that enhance partners' sales teams, MX Logic is also launching a Marketing on Demand program. This new program includes telemarketing, direct mail programs, as well as pre-produced, co-branded marketing campaigns to support partners' sales of MX Logic services.
The MX Logic PartnerFocus Program is designed for solution providers looking to capitalize on the rapidly growing market for managed email and Web security. Reselling a managed service requires a fundamentally different relationship with the end customer than selling an appliance or software and the PartnerFocus Program makes it easy for the channel to enter the growing managed security services market.
return
|
